Tenant Fee Ban to send “seismic shockwaves” through lettings sector

The MD of the UK’s longest-established estate agency recruitment consultancy says that the tenant fee ban introduced this month will have a serious impact on staffing levels in the lettings sector.

Property Personnel Managing Director Anthony Hesse’s comments follow the introduction of the new Tenant Fees Act 2019 at the weekend (Saturday 1 June), which prevents agents or landlords charging a tenant any kind of fee in addition to their rent - including credit checks, inventories and references.

Anthony Hesse said: “This new Act will send seismic shockwaves through the lettings sector - and there’s no doubt that staffing levels will be hit. Lettings agents are having part of their bottom line swiped away, despite the fact there is still administration that they will have to do. So they are going to have to do more work for less income.

“Furthermore, this is a move which is clearly designed to shift the costs to landlords. But landlords will do everything they can to avoid any extra charges. And for some, this will include deciding not to instruct a letting agent at all in the future.

“All of this will reduce the amount of money in the pot for letting agents’ salaries. We are already struggling to fill these positions as it is – but this move is likely to drive even more lettings personnel from the industry, who will be hard to replace.”

Anthony Hesse says that the introduction of the Act comes at a turbulent time for the sector. Last month, a survey of almost 6,500 landlords by the Residential Landlords Association found that nearly half (46%) of landlords and letting agents are more likely to remove their investment in the private rented sector as a result of the Government’s plans to end so-called ‘no fault’ evictions by the abolition of Section 21.

Anthony Hesse added: “The overall picture is that estate agency feels it’s getting battered from all sides. It’s such a marginal industry, if companies are not earning enough money to pay their staff properly, employees are going to vote with their feet.

“This will be particularly acute in firms where fees provide a proportion of an individual agent’s income. In bigger chains, those carrying out tenancy progression will be on a flat salary. But in a small independent firm, that’s often not the case and a level of commission will be involved – which will now disappear altogether.

“Ultimately, for many lettings agents, these fees are a crucial revenue stream and profit margins have to be protected. From a recruitment perspective, it’s hard enough to find people and get them to stay in the business as it is. I suspect that job has just become even more difficult.”